What we do

The fundraising team at Challenge Advisory, has over 20 years worth of investor relationships, with deep investment market analytics and expertise in business strategy which has allowed us to finally give the fundraising leverage back to startups.

Approximately 50% of all true IPO’s are venture backed. In 2018, more than 70% of all exits over $20million were also venture backed. Fundraising provides an essential bridge between innovation and scalable penetration. For founders, successful fundraising must be more than financing. It is must entail creating long term partnerships with investors who have the necessary value add and expertise to take your startup through to a successful exit.

The competition has intensified and the early stage fundraising bubble has burst. More money is flowing to fewer startups by investors, who are more specific than ever, on what they are looking for.

At Challenge Advisory, we take a different approach to fundraising. We utilise our expertise in business design and strategy to help founders link fundraising to growth. We believe smart money and strategic industry investors provide unparalleled advantages.

How we help

  • Startups

    Investment ready
    Using our experience in due diligence, business design & strategy
  • Startups

    Investment search
    End to end search using our relationships and market analysis
  • Startups

    Understanding valuation
    Building a clear strategy ensure founders receive the best deal
  • Startups

    Syndicate structuring
    Bringing together multiple investors to build a consortium to add value


Read insights produced by our Fundraising team


Consolidation across early stage fundraising markets

Our analysis has shown consolidation across early stage fundraising markets. In 2012 the average Series round was $2.8 M, by 2017 it has risen to $6.1 M. Importantly, deal volume for tech half declined in half since its 2014 high. Is the era of easy access to early stage capital over?

Omar Hamoudah | Sep 2018


Creating competitive advantage through corporate venture capital

Corporate venture capital (CVC) has established its position as an important player within the global venture capital landscape. In 2018, CVC accounted for 27% of total venture capital investments. We explore if CVC can help start-ups create competitive advantage

Author Name | Dec 2018


Venture capital market structure comparison: UK vs EU vs USA

Venture capital market structures vary significantly between the UK, EU and USA. Average size funds of the UK and EU are almost half that of the USA. Our analyst compare the differences between the regions through data analysis and our experience

Author Name | Dec 2018

Connect with the Fundraising team

Last year we helped companies like yours raise over $130 million, see how we can help you.

Consulting services

We empower innovation to co-create the digital future